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Growing your healthcare business

We help health and care organisations develop partnerships that deliver mutual value and transform the delivery of health and care.

We have worked with:

Transforming health and care services is more important than ever, but the market is complex and hard to engage.

We support investors, innovators, providers and suppliers to position your offer with buyers, equip you with the capability to influence the market and create the right relationships that helps you grow.

What our clients say

CPBs knowledge and understanding of complex healthcare systems brought a new dimension to our planning discussions, helping us to shape and grow our new business strategy into new areas with a fresh perspective and credible insight.


I would not hesitate to recommend CPB and as a valued partner of the TU, we look forward to working with them again in the future.

Alex Heritage, Chief Executive

NHS Transformation Unit

CPB provided us with an insightful and thought-provoking analysis of our proposition to our target market, and went above and beyond with a thorough set of recommendations to act on. The work was delivered quickly and very professionally, with clear communication throughout.


CPB's team are able to deliver high quality strategic thinking if you don't have the headspace to do it yourself (or even if you do!) I would happily recommend them.

Tim Fuller, Partnerships Director


We engaged CPB on a refresh of our strategy and business plan. They worked through the challenges and opportunities with the whole team and identified clear actions we could take to move us forwards.


The outcome of this is that our GP Federation has moved on in leaps and bounds in the intervening months and we’re very grateful for their part in this.

Katherine Saunders. Chief Executive

Alliance for Better Health

We worked with CPB on a NHS commissioner advisory board. They not only chaired the meeting but were a key stakeholder in the development of the agenda. Their knowledge of the commissioning environment is second to none, drawing on years of experience in the NHS and as a chief executive across the commissioning landscape.


I would have no hesitation recommending CPB as an extremely valuable, informed leader in their field.

David Payne, UK Business Unit Director


CPB has proved invaluable, practical    and energetic, allowing IHP to anticipate strategic changes in UK healthcare and leveraging their knowledge and connections to match us with likeminded partners and NHS organisations resulting in innovative solutions.


CPB come with the highest recommendation.

Andy Bulloch, Managing Director

Integrated Healthcare Properties

What we do

Whether you are just starting-up or an established organisation looking to pivot in a dynamic and challenging healthcare market CPB can help you connect with credibility and grow.

We support a range of sectors and clients that include Telco, Pharmaceuticals and Med-Tech, Digital and Tech, Management consultancies, care providers and internal NHS suppliers. 

Our talented team

Read about our team and philosophy and how we work so you can understand our breadth of skills and capability. 

With decades of senior NHS frontline leadership experience and business development activities for major healthcare companies we understand how buying decisions are made, how to develop trusting relationships and how to generate leads and grow your business.

We are different but don’t take our word for it. Read the case studies and testimonials, or even better, see for yourself.

Our client impact

We have delivered a wide range of work including supporting the development of corporate strategies, market engagement activities, thought leadership campaigns and providing business development and lead generation support.

Our most recent thinking

Health Inequalities

Tackling Health Inequalities – A new approach or the same old song?

The desire to tackle available, unfair and systematic differences in health has acted as a guide and conscience through my career in the NHS. Sadly, however, as emphasized in a range of recent national reports efforts to reduce health inequalities have been outpaced by societal change, to the point that many regional and socioeconomic differences in health are growing.

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Integrated Care

Health and Care Renaissance

Restoration, recovery, reset, reform, a reformation, a renaissance? Personally, I like renaissance, as the challenges ahead present the opportunity to give birth to a new, and hopefully fully integrated, National Health and Care Service.

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