A small but rapidly growing internal NHS management consultancy wanted to grow nationally but needed a clear strategy about how to achieve this.
CPB helped them develop and agree on a strategy and a plan to quickly grow their business.
- We undertook market research interviews with over 35 senior health and care leaders.
- We undertook a full review of potential customers, competitors and the market.
- CPB developed a robust analysis of different market segments and developed a clear value proposition for priority customer targets.
- We created a 12-month go-to-market plan on how to execute and deliver their strategy.
As a direct result of CPBs support the organisation’s Board approved the strategy in February 2020. CPB is supporting the strategy implementation plan.
